Engaging the audience – Presenting for maximum understanding


We all have to present information or an idea or a proposal and we aim to achieve maximum understanding of our message. This is core to presenting, but how do we do it effectively? My holiday to France this year is always a challenge when it comes to speaking to the French shopkeeper or passers-by. My French is basic O’ Level stuff and my accent is non-existent, so I have to revert to other methods…

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About Author

Paul Archer is the founder and Managing Director of Archer Training Ltd, a specialist training provider that brings practical sales and coaching skills to financial services firms. Paul has published 8 books and is a regular blogger and YouTuber - www.paularcher.tv and can be contacted at paul@paularcher.com.

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